Feminists have been screeching their little heads off lately over something known as the Pink Tax or the Women’s Tax. Here is an example of this ‘tax’:
Checking the cost/unit, the razors for women are all more expensive, despite identical functionality. The cheapest twin blade razors for men come in at $0.20,/unit and $0.32/unit for women. Move up to a triple blade, and men pay $0.75/unit, while women’s cheapest option is $0.99/unit. Calls have gone up to address this disparity, which exists for other products, as well. Security guards at Walmarts, grocery stores and pharmacies across the nation are protesting the move to legislate producers and force them to charge men and women the same prices for identical products, because they will then be out of a job, inspecting the shopping carts of consumers and forcing them to choose gender appropriate razors. Millions of men and women are employed to ensure that price-sensitive women do not select the cheaper options, which are available for purchase only to men. In related news, Caitlynn Jenner is now allowed to purchase the Venus Tropical.
Honestly, it’s kind of embarrassing, isn’t it? Take a very simple, gender neutral product, make it pink, give it a retarded name like Soleil or Slim Twins or Venus Tropical and women will pay more because razors have something to do with sunshine, being slim, roman goddesses and the equator? Of course, being a slim goddess reclining in tropical paradise is how women like to imagine themselves, and the pleasures of unreality are sufficient to induce them to pay more in actual reality, and somehow women are not to blame for this. Society is. Women are forced to act like economic imbeciles and pay more to indulge their own fantasies of who and what they are, to the tune of over $1400 per year.
Readers will anticipate my reaction to women choosing to pay more when options exist, generally right on the shelf next to the stupid pink one, but the fact that women are so easily manipulated and so demonstrably affected by narcissism has implications for the wider culture. Let’s not pretend the men’s options don’t also indulge in fantasies, but it’s the content of the fantasy that matters. Men have options like Speed, Smooth, and Fusion.
Here is a more complete list of razor options for men, by brand model, taken from Walmart:
And the women’s models:
Venus Simply Pink
The cheapest option for both men and women is simply called Twin Razors. Only one option for men is centered on men’s comfort, and it’s literally called Comfort. Razors marketed at men emphasize action in an external world. They engage men in a fantasy of doing things – and not doing them in a half-assed way, either. Words like magnum, Mach, fusion, speed, xtreme and sword all imply power. Men who shave with these products are given a daily reminder that they are expected to compete for, and win power. That’s a sexist assumption right there, but not one that concerns feminists. Damaging messages to men that their value lies in how much power they can wield is only ever considered by feminists as part of ‘toxic masculinity’ that wields power over women. And quite frankly, the message that men are powerful is likely one a huge number of men enjoy. That desire for power, to make, to do, to create and not in a half-assed way is why we have jets that can fly at Mach 6.72 and pretty much 100% of every other piece of technology you see around you.
I’m always slightly bemused by idiot feminists barking on about toxic masculinity and the end of white masculinity, in their comfortable, air-conditioned offices, surrounded with the technology that makes their jobs possible, provided to them almost entirely by men. The end of men? Careful what you wish for, bitches – you might get it.
Back to the razors – rather than emphasizing an external world of power and action, women’s brands and models reference internal states, like intuition or feeling beautiful (bella!) and point to objects of delicacy (silk, daisies, breeze, touch, swirl) or indulgence (spa, sunbathing, tropics). Instead of starting the day with a message that they are powerful, women prefer the message that they are delicate and should be indulged both physically and psychologically (intuition). Standing in an aisle of razors, facing brands that scream Power! Action! Break the sound barrier! or Pampered! Sweet! Delicate, special snowflake!, women choose the second set of messages and are willing to pay more to be told they are blushing innocents who should be given special treatment.
Hell, if you ask me, given the dire social consequences of treating women like precious, fragile creatures, women’s razors should cost somewhere around $1 million per unit. Getting that message for less than a dollar is highway robbery! When we teach men to be powerful and strive for goals like breaking the sound barrier, we get fighter jets and iPhones and clean drinking water. We also get a lot of dead bodies, when men can’t meet that ideal, and have no practical social supports to help them, and commit suicide, but it’s not the message that’s toxic: there is nothing toxic about men’s desire for power and accomplishment. The only thing toxic is a broader culture that does not allow men room to fail with grace, does not offer validation to men who choose to walk a path that doesn’t feature power as a central purpose or driver, and doesn’t tend to men who have been wounded in the way that men want to be tended to. The poison is misandry. That’s what is toxic.
What benefits do we collectively gain from teaching women they are fragile, delicate daisies who deserve to be indulged? And why on earth would we want these women in positions of power and responsibility? I doubt very much that Angela Merkel buys Venus Swirl razors – she is a woman of tremendous power and responsibility who seems extraordinarily unlikely to appreciate the message that she is special and delicate – Merkel is not one to indulge any snowflakes who think they deserve special treatment, and she is certainly not going to pay for anything other than the basic functionality of a product – ask Greece. The market value of women’s razors suggests many, many women are the opposite of Frau Chancellor.
The takeaway here is that women are choosing to pay more for products to confirm an incredibly destructive message they want to hear about themselves. If women are gullible enough to fall for manipulative marketing techniques, all we need to be concerned about is what we are going to do with these women, who will pay hundreds, if not thousands of dollars to listen to bullshit messages about how frail and delicate and special they are. We sure as hell don’t want these emotionally crippled morons in the boardrooms *cough Charmain Pao cough* or legislatures of the nation. Luckily, there is an easy way to separate the Chancellors from the Snowflakes: check her bathroom.
At the first sign of pink razors, run like hell.
Lots of love,